TW Steel Signs as ‘Official Supplier’ to Rally Scotland

Amsterdam, The Netherlands (13 October, 2009) – TW Steel, the Dutch watch brand specializing in oversized watches, will enjoy ‘Official Supplier’ status at the forthcoming ‘RACMSA Rally of Scotland’, the final round of the 2009 Intercontinental Rally Challenge.

A centerpiece event of the Homecoming Scotland 2009 celebrations, the gravel-based rally will enjoy a ceremonial start at Scone Palace in Perth on Thursday 19^th November before going on to present two days of adrenalin packed action through the Scottish forests, concluding against the stunning backdrop of Stirling Castle on Saturday 21^st November.

“We’re delighted to be associated with the return of international rallying to Scotland,” said TW Steel’s Chief Commercial Officer, Stewart Bain. “TW Steel has actively used motorsport as a brand platform and our involvement in the ‘RACMSA Rally of Scotland’ presents us with another fantastic opportunity to showcase our exceptional watches.”

Bain continued; “The Intercontinental Rally Challenge has enjoyed a break-out year in 2009, not least in Britain due to Kris Meeke’s championship success, and we’re delighted to align with this event as an ‘Official Supplier’. We look forward to activating a consumer outreach programme on-site, primarily in the service park in Stirling, and hosting some of our Scottish retail partners, bringing them closer to both the TW Steel brand and the spectacularaction guaranteed by a rally of this world-class caliber.”

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Andrew Coe, Chief Executive of event organizer International Motor Sports Ltd commented: “It is wonderful to welcome TW Steel to the ‘Rally of Scotland’ family as an ‘Official Supplier’ and I hope it is the start of a long relationship with the prestigious brand. With less than two months to go now until the start of the rally, on Thursday 19^th November, there is a real buzz around the event and I know the TW Steel brand, with its passion for motorsport, will add to this!”

As part of its undertaking as an ‘Official Supplier’ to the ‘RACMSA Rally of Scotland’, specially engraved TW Steel watches will be presented to two category winners at the closing ceremony in Stirling, those being the overall winner of the rally and the fastest entrant through Loch Ard – the final stage.

For further information on the ‘RACMSA Rally of Scotland’ please log on to www.rallyscotland.tv / For further information on the 2009 Intercontinental Rally Challenge please log on to www.ircseries.com

TW Steel, the name meaning ‘The Watch in Steel’, continues to be an innovator and leader in the field of oversized watches. Its collections are reflective of, and available for all tastes and occasions without compromise to design or build. Successfully combining innovation with contemporary design, TW Steel watches offer a defined sense of individuality with style and quality assured.

ENDS – www.twsteel.com