Photo: ©willyweyens-rallyworld
ISC Limited, the exclusive worldwide media and commercial rights holder for the WRC, has appointed Generate to implement a global PR and communications programme.
Generate, who were selected after a competitive pitch, will work alongside ISC, local promoters, teams, sponsors and the FIA to substantially raise the profile of WRC and its positioning as ‘an [...]
The FIA has reached agreement with International Sportsworld Communicators Limited (ISC) on the terms of a Promoter’s Contract, starting in 2010 and concluding at the end of 2020, for the FIA World Rally Championship.
Other companies thought to have been bidding for the contract were Eurosport Events that currently hold the licence for the Intercontinental Rally [...]
Armin Schwarz and his partner, the Swiss consultancy firm ValueAdd group, have decided to pull out of the FIA tendering process for the WRC global promoter role, a position which is expected to commence in 2011.
Schwarz commented to rallye-magazin.de:
In this version, no one will sign the paper, not even North One.
We have made a request to the FIA regarding some points, but [...]